@article{bueno:inserm-05385705, TITLE = {{A business context aware decision-making approach for selecting the most appropriate sentiment analysis technique in e-marketing situations}}, AUTHOR = {Bueno, Itzc{\'o}atl and Carrasco, Ram{\'o}n and Ure{\~n}a, Raquel and Herrera-Viedma, Enrique}, URL = {https://inserm.hal.science/inserm-05385705}, JOURNAL = {{Information Sciences}}, PUBLISHER = {{Elsevier}}, VOLUME = {589}, PAGES = {300-320}, YEAR = {2022}, MONTH = Apr, DOI = {10.1016/j.ins.2021.12.080}, HAL_ID = {inserm-05385705}, HAL_VERSION = {v1}, }